St. Patty’s Day = True Boston Pride
St. Patty’s day has come and gone, but it will be one to remember (for some). South Boston always throws together a parade you can’t help but get excited for, Irish or not. Being the second largest parade in the country with close to a million people, I couldn’t help but notice my fellow Bostonians reppin’ their green Celtics jerseys and hats. Nothing better than seeing streets filled with true Celtic pride.
St. Patty’s day is a time we say goodbye to winter and I’m confident I speak for everyone in Boston when I say we whole heartedly welcome spring and embrace the warmer weather we’ve been anxiously awaiting. I love my Lids Dog Ear Hat, but I’ll be happy to store it away until next winter. With new styles coming this spring you won’t want to miss a beat. Be the first of your friends to rock your favorite team with styles fresher than Fresh Prince himself. Don’t be “that guy” and show up to a game without sporting your favorite teams’ apparel.
Boston is proud to represent their city, are you? Check out the NEW Lids.com and be sure to support your team if you’re a true fan; don’t be left out! Make sure to check in with the Lids Blog and the Lids Facebook page to take advantage of upcoming promotions for the best Lids deals.
Fans will find NBA team logos showing up on a wide variety of consumer items, too, due to the league's aggressive licensing strategy. With worldwide merchandise sales coming in at about $3 billion annually, licensing has become an important revenue stream for the NBA.
